Privacy Policy

At SnapTurtle, your family's privacy is as important to us as protecting the natural world we explore together.

Last updated: 16 January 2025

Our Privacy Promise

SnapTurtle is built on the belief that families should be able to explore nature without worrying about their digital privacy. We collect only the information we need to create amazing outdoor adventures for you and your children.

๐Ÿ”’ Privacy by Design

We build privacy protection into every feature from the start

๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘งโ€๐Ÿ‘ฆ Family First

Children's privacy is our highest priority

๐ŸŒ Minimal Data

We only collect what's necessary for your outdoor adventures

๐Ÿ‡ฌ๐Ÿ‡ง UK Compliant

Full compliance with UK GDPR and Children's Code

Who We Are

SnapTurtle is a family-focused technology company based in London, UK. We're the data controller for the personal information we collect about you and your family.

Company: SnapTurtle Ltd

Location: London, United Kingdom

Contact: privacy@snapturtle.app

Data Protection Officer: Available upon request

Information We Collect

We believe in transparency about what information we collect and why. Here's everything we gather:

๐Ÿ“ง Information You Give Us

Email Signup (Pre-Launch)

  • What: Your email address
  • Why: To notify you when SnapTurtle launches
  • Legal Basis: Your consent
  • Retention: Until you unsubscribe or we launch

Account Information (Future)

  • What: Name, email, age verification for parents
  • Why: To create and manage your family account
  • Legal Basis: Contract performance
  • Retention: While your account is active

๐Ÿ“ฑ Information We Collect Automatically

Website Usage (With Consent)

  • What: Pages visited, time spent, device type
  • Why: To improve our website and app
  • Legal Basis: Your consent (via cookies)
  • Retention: Up to 26 months (Google Analytics)

Technical Information

  • What: IP address, browser type, operating system
  • Why: Security, functionality, and legal compliance
  • Legal Basis: Legitimate interests
  • Retention: 30 days for security logs

๐Ÿ“ Location Information (Future App Features)

GPS Location (Optional)

  • What: Your location during outdoor adventures
  • Why: To provide location-based challenges and AR experiences
  • Legal Basis: Your explicit consent
  • Retention: Only while using the app, not stored permanently

Children's Privacy

SnapTurtle is designed for families, and we take extra care to protect children's privacy:

๐Ÿ›ก๏ธ Age Verification

  • We require parental consent for children under 13
  • Parents control all account settings and privacy choices
  • Children cannot change privacy settings without parental approval

๐Ÿ“ต No Social Features

  • No public profiles or photo sharing
  • No direct messaging between users
  • No social media integration for children
  • Family adventures stay private to your family

๐ŸŽฏ No Targeted Advertising

  • We don't show advertisements to children
  • No behavioural tracking for marketing purposes
  • No data sharing with advertising networks

๐Ÿ” Minimal Data Collection

  • We only collect data necessary for the app to work
  • Location data is used in real-time, not stored
  • Photos and achievements stay on your device

How We Use Your Information

We use your information solely to create better outdoor experiences for families:

๐Ÿš€ Service Delivery

  • Creating and managing your family account
  • Providing location-based challenges and AR experiences
  • Sending you important updates about the app
  • Customer support and technical assistance

๐Ÿ“ˆ Improvement & Development

  • Understanding which features families love most
  • Fixing bugs and improving app performance
  • Developing new outdoor challenges and experiences
  • Ensuring the app works well on different devices

๐Ÿ”’ Safety & Security

  • Protecting against fraud and abuse
  • Ensuring children's safety while using the app
  • Complying with legal obligations
  • Maintaining system security and integrity

๐Ÿ“ฌ Communication (With Permission)

  • Sending launch notifications to email subscribers
  • Sharing important safety or policy updates
  • Responding to your questions and feedback
  • Providing customer support

Sharing Your Information

We don't sell your personal information to anyone. We only share data in these limited circumstances:

Your Rights

Under UK GDPR, you have important rights over your personal information:

๐Ÿ‘๏ธ Right to Access

See what personal information we hold about you and your family

โœ๏ธ Right to Rectification

Correct any inaccurate or incomplete information

๐Ÿ—‘๏ธ Right to Erasure

Request deletion of your personal information

โธ๏ธ Right to Restrict Processing

Limit how we use your information

๐Ÿ“ฆ Right to Data Portability

Get a copy of your data in a portable format

๐Ÿšซ Right to Object

Object to processing based on legitimate interests

๐Ÿ”„ Right to Withdraw Consent

Change your mind about consent at any time

๐Ÿ›๏ธ Right to Complain

Contact the ICO if you're unhappy with how we handle your data

How to Exercise Your Rights

To exercise any of these rights, contact us at privacy@snapturtle.app

We'll respond within one month and won't charge you unless your request is clearly unfounded or excessive.

Data Security

We protect your family's information with industry-standard security measures:

๐Ÿ” Encryption

  • All data is encrypted in transit and at rest
  • HTTPS encryption for all website communications
  • Database encryption for stored information

๐Ÿฐ Access Controls

  • Limited access to personal data on a need-to-know basis
  • Multi-factor authentication for all team accounts
  • Regular access reviews and security training

๐Ÿ” Monitoring

  • 24/7 security monitoring and threat detection
  • Regular security audits and penetration testing
  • Incident response procedures for any security events

๐ŸŒ Data Location

  • Data stored in secure EU-based data centres
  • No data transfers outside the UK/EU without adequate protection
  • Compliance with UK data protection laws

Data Retention

We only keep your information as long as necessary:

Email Signups

Until you unsubscribe or 2 years after our app launches

Account Information

While your account is active, plus 30 days after deletion

Usage Analytics

Up to 26 months (Google Analytics standard retention)

Security Logs

30 days for security monitoring purposes

Location Data

Real-time use only - not stored permanently

Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements:

  • We'll update the "Last updated" date at the top
  • Significant changes will be highlighted on our website
  • We'll email subscribers about important changes
  • Continued use of SnapTurtle means you accept the updated policy

Contact Us

We're here to answer any questions about your privacy:

๐Ÿ“ง Email

privacy@snapturtle.app

We aim to respond within 48 hours

๐Ÿ“ฎ Post

SnapTurtle Ltd
Privacy Team
London, United Kingdom

๐Ÿ›๏ธ Complaints

If you're not satisfied with our response, you can contact the Information Commissioner's Office (ICO)

๐Ÿข Our Commitment to Families

At SnapTurtle, we believe that exploring nature should be about wonder, discovery, and family bonding - not about worrying over digital privacy. We've built our entire platform with your family's privacy at its heart.

Every decision we make about data collection and use is guided by one simple question: "Would we be comfortable with this for our own families?"

Ready to start your adventure? Return to SnapTurtle and discover the natural wonders waiting in your local area!